Does the word “value,” when combined with the words “based” and “proposition” make your head spin? MCTAC’s Small Business Initiative (SBI) is here to help!
This webinar walked through the steps of creating a value proposition. Learn how to express the value of your services in a clear and concise way so that everyone both within and outside the behavioral health field will understand what you do and why it’s so important that you continue to do it.
A tip sheet on drafting a value statement, along with the slides, can be downloaded below.